The unique program of advance in the Russian market was offered by regional council on tourism of the region of Costa del Sol. The purpose of start of this program – consolidation of positions of Malaga where for this year the number of the Russian tourists twice increased.
To carry out the program plan this autumn and next spring. The attention will be already turned, first of all, on sector now interesting to the Russian tourists or that, most likely, will involve them in the near future. This studying of languages, goods "luxury", traditional beach rest, golf.
The president of the organization Elias Bendodo told about the plan of the company for press conferences past Monday. Two additional flights to week between Moscow and Costa del Sol’s capital should become an important part of this plan. The Iberia airline will start to carry out them since November.
The first part of the program is the fact-finding trip to which 9 Russian companies will go. It is a question of the companies working in the sphere of MICE (i.e. actions for training of the personnel, partners and clients of the company, motivation and development).
In too time in Russia will pass a number of actions for involvement of the tourists who are engaged in studying of languages.
Besides, council on tourism puts a problem to involve and admirers of luxury. In this question into the forefront there is Marbelya where in December Russian week in Spain will take place. During it all color of the Russian scientific and cultural elite will gather here. The choice of the direction of the organization of business between Russia and Spain should become result of meetings of journalists, businessmen, politicians and diplomats.
Action under the direction of the Elite Collection trademark should pass in February. It will be visit of the largest Moscow agencies which are engaged in the organization of rest of the class "luxury" for provided clients. It is planned to organize also campaign of "Living" which will sell real estate abroad.